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Plymouth Valiant: Difference between revisions

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While generally following the progress of the American Valiant throughout the 1960s, [[Chrysler]] Australia became increasingly dissatified with the car's styling direction, which was becoming more box-like with each facelift. The result was that for the 1970s, [[Chrysler]] Australia developed the whole car locally, particularly from the 1971 VH model. Production continued through the CM model (released in 1979) which production ended in 1981.
While generally following the progress of the American Valiant throughout the 1960s, [[Chrysler]] Australia became increasingly dissatified with the car's styling direction, which was becoming more box-like with each facelift. The result was that for the 1970s, [[Chrysler]] Australia developed the whole car locally, particularly from the 1971 VH model. Production continued through the CM model (released in 1979) which production ended in 1981.


===1974-1976===
The Valiant was facelifted again in 1974 with the primary goal of cost-reduction; the sedan was transferred to the Dart's longer 111 in (2819 mm) wheelbase such that the only differences between the Valiant and Dart were minor cosmetics. 1973's US Federal bumper standards requiring front bumpers to survive a 5mph impact were extended to rear bumpers for 1974. As a result, Valiant rear bumpers and their new impact-absorbing mount systems grew much more massive and heavier.
1974 also saw the introduction of the '''Valiant Brougham''' and its twin, the '''Dodge Dart Special Edition'''. Available with two or four doors, they were a compact luxury version of the Valiant/Dart and were designed to provide an attractive oil-crisis alternative to larger luxury cars. Plymouth's coupé version was oddly badged as simply the Plymouth Brougham, although the very similar sedans carried the Valiant name. There had been no two-door equivalent to the Valiant sedan since 1969; the Duster and the Scamp taking over that market segment. Apparently neither of those names were considered upmarket enough for a luxury offering, so no model name was used.
These cars were differentiated from the regular Valiant and Dart by generous chrome trim, a vinyl top, shag carpet, interior door padding, and a scripted "Brougham" logo ("Special Edition" on the Darts). Color-keyed wheelcovers and a special, limited selection of paint/vinyl combinations also characterized the upmarket models. Power steering, power brakes, and TorqueFlite automatic transmissions were standard; engine options were the 225 in³ Slant-6 (3.7 L) and the 318 in³ (5.2 L) 2-barrel carbureted small-block V8. The Brougham/SE cars were available to the end of Valiant and Dart production.
1975 models were carryovers from 1974 in virtually every respect, except that California and certain high-altitude models received catalytic converters and required unleaded gasoline. The grille of the Plymouth models was restyled somewhat.
In 1976, the somewhat larger F-body cars were introduced as Plymouth Volaré and Dodge Aspen. Unfortunately, these did not maintain their predecessors' reputation for quality; in fact, they reversed it. These replaced the Valiant (and Dart) which were discontinued in the middle of the 1976 model year. The change hurt Chrysler's reputation and profitability, contributing to its near-bankruptcy in 1979-80. 1976 Plymouth derivates of the Valiant can be identified by amber parking lights between the headlights; previous models used clear lenses with amber colored bulbs (GE #1157NA).




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*  ''Motor Vehicle Data Book'', Sanford-Evans Communications, Ltd., Winnipeg, MB : Published annually, 1948 to date  
*  ''Motor Vehicle Data Book'', Sanford-Evans Communications, Ltd., Winnipeg, MB : Published annually, 1948 to date  
*  ''Valiant'' sales literature, Chrysler Canada Limited, 1960 to 1966.
*  ''Valiant'' sales literature, Chrysler Canada Limited, 1960 to 1966.
==See Also==
*  [[Plymouth]]
*  [[Dodge]]


==External Links==
==External Links==

Revision as of 23:23, 9 June 2006

The Plymouth Valiant was an automobile manufactured by the Plymouth division of Chrysler Corporation in the United States from 1960 to 1976. It was created to give the company an entry in the compact car market which was emerging in the late 1950s. The vehicle was sold in Australia (and other export markets such as the United Kingdom, South Africa and New Zealand) as the Chrysler Valiant with local development up to 1981.

Generations

Australia (1971–81)

While generally following the progress of the American Valiant throughout the 1960s, Chrysler Australia became increasingly dissatified with the car's styling direction, which was becoming more box-like with each facelift. The result was that for the 1970s, Chrysler Australia developed the whole car locally, particularly from the 1971 VH model. Production continued through the CM model (released in 1979) which production ended in 1981.

1974-1976

The Valiant was facelifted again in 1974 with the primary goal of cost-reduction; the sedan was transferred to the Dart's longer 111 in (2819 mm) wheelbase such that the only differences between the Valiant and Dart were minor cosmetics. 1973's US Federal bumper standards requiring front bumpers to survive a 5mph impact were extended to rear bumpers for 1974. As a result, Valiant rear bumpers and their new impact-absorbing mount systems grew much more massive and heavier.

1974 also saw the introduction of the Valiant Brougham and its twin, the Dodge Dart Special Edition. Available with two or four doors, they were a compact luxury version of the Valiant/Dart and were designed to provide an attractive oil-crisis alternative to larger luxury cars. Plymouth's coupé version was oddly badged as simply the Plymouth Brougham, although the very similar sedans carried the Valiant name. There had been no two-door equivalent to the Valiant sedan since 1969; the Duster and the Scamp taking over that market segment. Apparently neither of those names were considered upmarket enough for a luxury offering, so no model name was used.

These cars were differentiated from the regular Valiant and Dart by generous chrome trim, a vinyl top, shag carpet, interior door padding, and a scripted "Brougham" logo ("Special Edition" on the Darts). Color-keyed wheelcovers and a special, limited selection of paint/vinyl combinations also characterized the upmarket models. Power steering, power brakes, and TorqueFlite automatic transmissions were standard; engine options were the 225 in³ Slant-6 (3.7 L) and the 318 in³ (5.2 L) 2-barrel carbureted small-block V8. The Brougham/SE cars were available to the end of Valiant and Dart production.

1975 models were carryovers from 1974 in virtually every respect, except that California and certain high-altitude models received catalytic converters and required unleaded gasoline. The grille of the Plymouth models was restyled somewhat.

In 1976, the somewhat larger F-body cars were introduced as Plymouth Volaré and Dodge Aspen. Unfortunately, these did not maintain their predecessors' reputation for quality; in fact, they reversed it. These replaced the Valiant (and Dart) which were discontinued in the middle of the 1976 model year. The change hurt Chrysler's reputation and profitability, contributing to its near-bankruptcy in 1979-80. 1976 Plymouth derivates of the Valiant can be identified by amber parking lights between the headlights; previous models used clear lenses with amber colored bulbs (GE #1157NA).


References

  • Motor Vehicle Data Book, Sanford-Evans Communications, Ltd., Winnipeg, MB : Published annually, 1948 to date
  • Valiant sales literature, Chrysler Canada Limited, 1960 to 1966.

See Also

External Links