Wikicars, a place to share your automotive knowledge

.

Jump to: navigation, search

Porsche Design Group (Porsche Lizenz- und Handelsgesellschaft mbH & Co. KG), based in Bietigheim-Bissingen, Germany, was founded in November 2003 by as a majority-owned subsidiary of Porsche AG to combine Porsche AG’s and Porsche Design Group’s accessories and licensing business into one single company.

Originally, there were five independently operated companies with three different brands: Porsche Design, Design by F.A. Porsche and Porsche Selection:

  • Porsche Design/ Design by F.A. Porsche: Professor Ferdinand Alexander Porsche, designer of the Porsche 911 and grandson of the Porsche founder, opened the Porsche Design Studio in Stuttgart in 1972, which was moved to Zell am See, Austria, two years later. Porsche 911 quickly became the quintessential sports car and a design classic, along with many other products that Professor F. A. Porsche designed. Over the following decades, numerous classic men’s accessories such as watches, glasses and writing utensils were created and marketed worldwide under the “Porsche Design” brand. At the same time, many industrial products and household- and consumer goods for internationally recognized clients, including streetcars for the city of Vienna, were developed under the “Design by F.A. Porsche” brand. All of the studio’s works are distinguished by a clear and functional design language, careful selection of materials and high-quality workmanship, which combines artisan tradition with state-of-the-art technology. Since 2005 all products have been developed and marketed under the brand Porsche Design.
  • Porsche Selection was the accessories brand for the sports car manufacturer Porsche. Porsche has been offering vehicle accessories for over 50 years. Even in the 1950s, the “Porsche Boutique” offered luggage collections, wallets, T-shirts, calendars, model cars, buttons, tiepins and cufflinks developed specially for the 911. The products were sold in Porsche centers around the world and at events like the Carrera Cup. In 1994, Porsche AG’s merchandising division was given the new name “Porsche Selection”, which was changed in 2004 to “Porsche Design Driver’s Selection”. It has also been possible to purchase Porsche products from the Porsche online shops since 2000.

See Also

Porsche 550 3.jpg
PORSCHE

Volkswagen Group


Volkswagen | Audi | SEAT | Škoda | Bentley | Bugatti | Lamborghini | Porsche


Recent/Current/Future:

911 · Boxster · Cayenne · Cayman · Panamera Gran Turismo · Roxster

Historic:

Prewar: 64 · 114 · Type 128 · Type 166 · Lohner-Porsche Mixte Hybrid

1940s-1950s: 356/1 · 356 · 360 · 550 Spyder · 718 RS / F2 / F1 · Type 597

1960s-1970s: 356 · 695 · 804 F1 · 904 · 906 · 907 · 908 · 909 · 910 · 911 · 912 · 914 · 918 · 924 · 928 · 930 · 934 · 935 · 936 · FLA

1980s-1990s: 911 · 942 · 944 · 953 · 956 · 959 · 89 P · 961 · 964 · 968 · WSC-95 Spyder · 987 · 989 · 911 GT1

2000s-2010s Carrera GT · GT3 Cup S

911 Generations:

901 · 964 · 993 · 996 · 997 · 998

911 Variants:

Turbo · Targa · GT2 · GT2 RS · GT3 · GT3 RS · GT3 R · Speedster

Special

928GTE · 928 Study H50

Racing

RS Spyder · Cayenne S Transsyberia · 917 · 962 · 911 GT3 RSR · 911 GT3 R Hybrid · 356 B Carrera GTL Abarth · 911 GT3 Cup

Concept Cars:

114 · 356/1 · 695 · 901 · 916 · 918 · FLA · 959 Prototype · 942 · 969 · Panamericana · 989 · Varrera · Boxster Concept · Carrera GT Concept · E2 · 918 Spyder Concept · Tapiro Concept


Ferdinand Porsche · Ferry Porsche · Butzi Porsche · Erwin Komenda · Ferdinand Piech · Porsche Design Group · PASM · Porsche Museum · Porsche Supercup


Ferdinand Porsche Corporate website A subsidiary of the Volkswagen Group



External links